Innovation and Growth Strategy

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Last updated: August 20, 2025

Course Overview
Innovation and growth are critical elements for the success of any business in
today’s dynamic and competitive business environment. This course is designed to
provide learners with the necessary skills and knowledge to develop and implement
effective innovation and growth strategies in their organizations. The course will
cover key topics such as innovation management, product development, market
research, and strategic planning. Learners will also explore the role of technology,
leadership, and organizational culture in driving innovation and growth.

Course Duration: 6 Weeks
Course Fee: ₦700,000

Objectives
The objectives of this course are to:
 Introduce learners to the principles of innovation and growth strategies
 Provide an understanding of key innovation management and product
development concepts
 Highlight the importance of market research and strategic planning in
innovation and growth
 Explore the role of technology, leadership, and organizational culture in
driving innovation and growth
 Provide practical examples of successful innovation and growth strategies in
various industries

Key Learning Outcomes
By the end of this course, learners will be able to:
 Describe the principles of innovation and growth strategies
 Explain the key innovation management and product development concepts
 Evaluate the importance of market research and strategic planning in
innovation and growth
 Identify opportunities to leverage technology, leadership, and organizational
culture in driving innovation and growth
 Develop an effective innovation and growth strategy for their organization

Course Modules
 Module 1: Introduction to Innovation and Growth Strategy
 Module 2: Market Research and Strategic Planning for Innovation and
Growth

 Module 3: Technology, Leadership, and Organizational Culture for Innovation
and Growth
 Module 4: Developing an Innovation and Growth Strategy
 Module 5: Best Practices and Future Trends in Innovation and Growth
Strategy
 Module 6: Final Project

Target Audience
This course is designed for mid-career professionals, managers, and executives who
are interested in developing and implementing effective innovation and growth
strategies in their organizations. It is also suitable for entrepreneurs and business
owners who want to create new growth opportunities for their businesses. No prior
technical knowledge is required, but some familiarity with business strategy and
decision-making processes is recommended.

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Instructor

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Edgeford Business School
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22 Courses
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₦1,000,000.00₦700,000.00
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Duration: 6 Weeks
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Level: All levels